Arcade is an editing studio located in the Flatiron district of New York City and is designed with a comfortable and casual approach for the firm’s corporate clients and creative team. The architectural treatment of the ceiling announces the entry at the reception area and is reminiscent of the arched ceiling cove from the building’s former use as a hotel. The building’s signature iron columns are preserved and refinished to maintain the landmark essence with a modern translation.
The innovative idea of translating Arcade’s logo into a moving image was introduced as part of the spatial design and fulfilled the client’s desire to be discreet and creative. The idea of a moving image is continuously introduced throughout the space with a dynamic wood fin pattern seen as one travels across the corridor. A palette of walnut wood, rusticated metals, and splashes of green and red punctuate the casual, residential feel while maintaining a polished, professional atmosphere.
The key challenges in this project were producing a spatial solution that addressed the high level of audio and visual sophistication required, along with the studio’s creative identity.
Principal-in-Charge: Shea Murdock, AIA
Project Architect: Eleanor Lee
Victor Badami II
MEP Engineer: 2LS Consulting Engineering
General Contractor: Dennis Darcy Construction Group (DDCG)
Emod Arts Inc. (Special Finisher)
AMHI Corporation (Plaster Finish)
Photography: Adrian Wilson/ Interior Photography Inc